Industrial Drone Business Plan
Building a 3-year business plan in Excel to estimate funds needed to launch an industrial drone company.
Business Context
BCG partnered with Albert School to challenge students on a classic strategy consulting exercise: building a comprehensive financial model for a new market entrant.
Strategic Problem
How to make a 3-year business plan proposal in Excel and estimate the funds to be raised to launch an industrial drone company by analyzing the market?
Data Sources
Market sizing data, competitive landscape analysis, unit economics, manufacturing cost structures, and regulatory framework data for drone operations.
Methodology
Conducted market analysis and competitive benchmarking. Built a detailed 3-year financial model in Excel including revenue projections, cost structures, and funding requirements. Stress-tested assumptions.
Key Results
Delivered a comprehensive business plan with a clear funding roadmap, breakeven analysis, and growth scenarios for investor presentation.
Business Impact
End-to-end strategy consulting exercise from market analysis to financial modeling. Directly applicable to startup fundraising and venture strategy.